APA Style

O\'GUINN, Thomas C.. (2006). Advertising and integrated brand promotion . Mason, OH: Thomson Higher Education.

Chicago Style

O\'GUINN, Thomas C.. Advertising and integrated brand promotion. Mason, OH: Thomson Higher Education, 2006. Text.

MLA Style

O\'GUINN, Thomas C.. Advertising and integrated brand promotion. Mason, OH: Thomson Higher Education, 2006. Text.

Turabian Style

O\'GUINN, Thomas C.. Advertising and integrated brand promotion. Mason, OH: Thomson Higher Education, 2006. Print.