APA Style

KARTAJAYA, Hermawan. (1998). Consumer behaviour in the economic crisis and its implication for marketing strategy . Yogyakarta: Program studi Magister Manajemen -UG.

Chicago Style

KARTAJAYA, Hermawan. Consumer behaviour in the economic crisis and its implication for marketing strategy. Yogyakarta: Program studi Magister Manajemen -UG, 1998. Text.

MLA Style

KARTAJAYA, Hermawan. Consumer behaviour in the economic crisis and its implication for marketing strategy. Yogyakarta: Program studi Magister Manajemen -UG, 1998. Text.

Turabian Style

KARTAJAYA, Hermawan. Consumer behaviour in the economic crisis and its implication for marketing strategy. Yogyakarta: Program studi Magister Manajemen -UG, 1998. Print.