APA Style

International and Global Marketing : Concept and Cases. (1998). New York: Irwin McGraw-Hill.

Chicago Style

International and Global Marketing : Concept and Cases. . New York: Irwin McGraw-Hill, 1998. Text.

MLA Style

International and Global Marketing : Concept and Cases. . New York: Irwin McGraw-Hill, 1998. Text.

Turabian Style

International and Global Marketing : Concept and Cases. New York: Irwin McGraw-Hill, 1998. Print.